Exploring the determinants of brand loyalty in global FMCG markets of soft drinks consumers in Kenya and India. Submitted by drupal_dev on Sun, 03/14/2021 - 12:26 Publication Year 2013 Mise, J.K.; Nair, C.; Odera, O.; Ogutu, M. (2013). International Journal of Research in Management, 2(3), 1-15.
